Shefali leads monetization communications for Facebook in Asia Pacific. She has previously worked as a journalist in India, United States, South Africa, and Singapore and is familiar with the cultural nuances of the diverse and dynamic media audiences in the region.

She is also an experienced public speaker, presenter, and moderator who has coached C-level executives across the region. Her expertise is in helping leaders define their platform, refine their delivery for both print and broadcast media, and communicate with confidence to internal and external audiences.